1 Sep, 2010 Posted by Wedge

Average intranet pages are OK

Much as I would like all intranet pages to be 'perfect', I find it useful to recognise four standards of intranet page. read more

12 Aug, 2010 Posted by Jules

Truth in comms

To be honest with you…now that’s a phrase you hear too often, and I’m sure I’m guilty of it myself at times. How ridiculous though; does it mean that at any other time you’re not being honest with me?! Truth and trust How much do we trust in what we read? Trust and truth go hand in hand, so if we read something we later discover to be untrue, we lose trust in that particular... read more

10 Aug, 2010 Posted by Wedge

Your comms are boring

How can our communiqués compete with a world that knows how to engage people's attention? Couldn't our internal communications be, y'know, human and interesting? read more

29 Jul, 2010 Posted by Jules

Slow writing

I read an article in The Guardian on the art of slow reading, and how skim reading on the Internet may have made us more stupid. But I think the same could be said for writing. I was just sitting outside with a pen and paper, thinking how much I enjoy the physical act of writing; of actually allowing a real pen and ink to form the words. I considered how writing by hand is slower than typing, but how it... read more

27 Jul, 2010 Posted by Wedge

Comms clangers – dropping the ball

I don't always get it right, and it's not always "someone else's fault". Miscommunication is a serious matter, and yet mistakes will happen. read more

20 Jul, 2010 Posted by Wedge

Separate the approval of content and style

Tired of Senior Engineers telling you they'd prefer the second sentence in your article to end with a smiley face? Want managers to let you shape messages as per your remit? Try this radical idea! read more

16 Jul, 2010 Posted by Wedge

Simple communications

It’s something about being authentic, clear and concise yet thoughtful and human read more

14 Jul, 2010 Posted by Jules

Love of the written

We bandy the word 'passion' around too much, but love of the λόγος (logos) should drive our written expressions. read more

12 Jul, 2010 Posted by ZenMom

Beauty in the prose

It's up to us, the copywriters, authors and communicators to find the essential beauty in our written work, so as to help our readers receive the message. Dull work? read more

30 Jun, 2010 Posted by Wedge

Twenty words, not too many polysyllables

'Polysyllables' aside, it's simple to make our communications easy to read - and retain greater impact - with one or two basic rules. read more