Nathanael Rouillard is a full time artist who rarely gets any time to produce any art outside of his office. He spends most of his free time playing games of one variety or another, and attempting to watch as much high quality film and television as possible. He tries to indulge an interest in amateur photography, but spends more time thinking about what stylistic choices he should make than actually attempting any pretty pictures. Besides which, he will see beauty in things where others see only ugliness. This probably explains his occasionally dark sense of humour.
Nathanael doesn't rely on inspiration to get the job done and neither should you. How will you refocus your focus in 2013?
Nathanael strongly suggests designing for people, rather than designing 'for your brand'. Apple, Google, Microsoft, prick up your ears.
Nathanael returns to seduce you with a story.
Nathaneal, our third Guest writer, gives us five questions to help us better consider our target audience.