Browsing Tag
content design
2 posts
Storytelling versus functional communications
Straightforward functional comms can work brilliantly for trusted colleagues. Big-picture engagement comms and strategic vision sharing often rely on narratives in an attempt to capture the hearts and minds of employees, which just ism't always necessary or desired.
Accordions on the intranet
Accordion widgets hide ancillary content, lead readers through step-by-step process instructions, force interaction by info-seeking readers, usually fail to print, and can be inaccessible to screenreaders and assistive tech.