Tag Archives: Communications

I heard, but I didn’t know

November 27th, 2008 | Posted in Communications

People might ‘hear’ or read about a change within your company, but do they ‘know’ about it?

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We will, we must, we might, we may… we won’t

October 1st, 2008 | Posted in Communications

Choose your words with care.

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Explaining what you do in 30 seconds without mentioning your function or title

September 30th, 2008 | Posted in Communications

Make it snappy and add pizzazz, don’t just tell people your job title.

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Cancelled, due to lack of interest

September 29th, 2008 | Posted in Communications, Design, Rants

How often have you seen events cancelled apparently due to a lack of interest, as if the absent audience are to blame?
What nonsense. Events are cancelled for three reasons, none of which are the fault of the expected but missing participants.
1 It’s not interesting
This is different from saying “no one was interested”. The event just [...]

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You don’t know your audience

September 23rd, 2008 | Posted in Communications

You do not have an audience, you have a non-group of people who glance at your work.

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Would you like a plain sponge, or a rich chocolate cake?

September 22nd, 2008 | Posted in Communications

We know that the ‘bare bones’ of Good Comms must include accurate, relavant, timely and concise details with enough context to help everyone understand the situation - but there’s another concept that should play a part, and it’s my favourite because I believe it has a real emotional impact on people - richness.

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Enough is as good as a feast

September 19th, 2008 | Posted in Communications

Give people enough context to understand your communications as a standalone message.

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